Why Not Entertainment and its subsidiaries (Why Not Entertainment) respect your privacy. This Privacy Statement informs you of our privacy practices and of the choices you can make about the way your information is collected online and how that information is used. The following Privacy Policy governs the online information collection practices of Why Not Entertainment. We have developed this Privacy Policy to demonstrate our commitment to protecting any information we gather about you while you are using Why Not Entertainment website ( The Policy describes the type of information we collect from you, how that information may be used and shared, what steps are taken to protect it, and what tools you can use to protect yourself. Please carefully review our information collection practices and privacy protections below.

Publicly Shared Information

Certain areas of our site contain information supplied by visitors and others. Why Not Entertainment is not responsible for comments, advice, information, or any other posting made by visitors or others in these areas. Why Not Entertainment reserves the right to review materials posted in any public areas and to delete or edit them, for any reason, at any time.

Collection of Personal Information

The only personal information this website obtains about you is information voluntarily provided by you through Why Not Entertainment website. This means that it is possible to visit and navigate through Why Not Entertainment site without giving us personally identifiable information. To contribute comments, images, multimedia or other content to the site you must register. When registering you will be required to provide us with a limited amount of personal information such as your name and e-mail address.

To serve you better and understand your needs and interests, we collect, export, and use personal information with adequate notice and consent, along with required filings with data protection authorities, when applicable. For example, when you order products or services, subscribe to marketing or support materials, register yourself on Why Not Entertainment website, enter contests or participate in surveys, or apply for a job at Why Not Entertainment, we may ask you to provide personal information to complete these transactions. The types of personal information you provide to us on these pages may include contact information such as your name, address, telephone number, and email address; gender; financial information such as your credit card number or salary/income; and other unique information such as user IDs and passwords, billing and transaction information, product and service preferences, contact preferences, educational and employment background, and job interest data. This additional information is entirely voluntary.

We collect information about our readers as a group through standard analysis of our web server log files. In addition to the information you provide, we may also collect information during your visit to Why Not Entertainment website through our Automatic Data Collection Tools, which include Web beacons, cookies, embedded Web links, and other commonly used information-gathering tools. These tools collect certain standard information that your browser sends to our website such as your browser type and language, operating system, access times, referring/exit pages and the address of the website from which you arrived at an Why Not Entertainment website. They may also collect information about your Internet Protocol (IP) address, clickstream behavior (i.e. the pages you view, the links you click, and other actions you take in connection with Why Not Entertainment websites and product information. An IP address is a number that is automatically assigned to your computer whenever you are surfing the Web, allowing Web servers to locate and identify your computer. Computers use IP addresses to communicate on the Internet, allowing users to browse and shop. Why Not Entertainment may also use some of these Automatic Data Collection Tools in connection with certain emails sent from Why Not Entertainment and therefore may collect information using these tools when you open the email or click on a link contained in the email.

Third party advertisers or ad servers that place advertising on the site may also collect information from you via cookies, web beacons or gifs. The use and collection of your information by these third parties is governed by their third party privacy policy and is not covered by, and may differ from this privacy policy.

Required Disclosures

Why Not Entertainment may need to disclose your personally identifiable information if necessary to protect our legal rights or when required by law. In such cases, we may raise or waive any legal objection or right available to us. We will attempt to provide this notice by email, if you have given us an email address, or by postal mail if you have entered a postal address. You authorize Why Not Entertainment to disclose any information about you to law enforcement or other government officials as we, in our sole discretion, believe necessary or appropriate.

Use of Personal Information

Why Not Entertainment uses the information we collect from you in a variety of ways, including using it to customize features and advertising that appear on the site as well as newsletters sent to your email address; assist you in completing a transaction or order; prevent and detect fraud or other malicious activity; communicate with you about products and services; update you on new services and benefits; provide personalized promotional offers; select content to be communicated to you; and allow you to participate in contests and surveys. When you provide us with your personal registration information you may have the option of informing us that you would like to receive promotional offers from Why Not Entertainment and/or third parties. This selection authorizes Why Not Entertainment and third parties to use the information that we collect online from you while you are using the site in order to send promotional offers directly to you. If you choose to receive these promotional offers, your information may be used for direct mail or email marketing.

You should understand that information you provide through the registration process or post to the public areas of Why Not Entertainment website or through the use of our platform may be accessible by, and made public through, syndication programs and by search engines, metasearch tools, crawlers, metacrawlers and other similar programs.

Certain areas of our website allow you to post information about yourself and communicate with others, as well as post reviews and upload content. Such postings may appear on other websites or when searches are executed on the subject of your posting. When you voluntarily disclose personal information on publicly-viewable web pages, that information will be publicly available.

Credit card information is used only for payment processing and fraud prevention. Credit card information and other sensitive personal information required to process a purchase is not used for any other purpose by our financial services providers or Why Not Entertainment and will not be kept longer than necessary for providing the services, unless you ask us to retain your credit card information for future purchases.

Use of Non-Personally Identifiable Information

Why Not Entertainment uses this information to evaluate use of the site and to determine which areas we need to improve. By evaluating usage patterns, demographic, interests and general behavior, we are able to better understand and serve you. This information is used exclusively in aggregate form and is not directly linked to personally identifiable information. This non-personal information will include data such as how many persons visited a particular page or activity, the length of their visit, the average age of our visitors on the site or page, income distribution, or the preferences of our visitors.

Use of Cookies and Tracking Devices

Why Not Entertainment websites may use cookies or other tracking devices. Cookies do not allow the website to access personal information that you haven’t already provided. We use cookies to improve Why Not Entertainment website and make it easier to use. Cookies permit us to recognize users and avoid repetitive requests for the same information. We mostly use “session cookies” that are automatically deleted after each visit. Cookies enable us to track how often visitors are visiting our website and specific pages, the number of entries in specific events, the estimated audience size for sponsors and advertisers, and user preferences. You can refuse to use cookies by turning them off in your browser.

This site also uses clear GIFs [Graphics Interchange Format] to gather information on visits to our website, track usage of website links and e-mails. We do not disclose personal information that may be linked to our GIF tracking practices to third parties.

The following sections provide additional information about commonly-used web technology tools:


A “cookie” is a small data file transferred by a website to your computer’s hard drive. Why Not Entertainment or its service providers send cookies when you surf our site or sites where our ads appear, make purchases, request or personalize information, or register yourself for certain services. Accepting the cookies used on our site or sites where our ads appear may give us access to information about your browsing behavior, which we may use to personalize your experience. Cookies are typically classified as either “session” cookies or “persistent” cookies.

You can find information on popular browsers and how to adjust your cookie preferences at the following websites:

Web beacons

Some Why Not Entertainment and third-party Web pages and HTML-formatted email may use Web beacons alone or in conjunction with cookies to compile information about your website usage and your interaction with email. A Web beacon is an electronic image, called a single-pixel (1x1) or clear GIF. Web beacons can recognize certain types of information on your computer such as cookies, the time and date of a page viewed, and a description of the page where the Web beacon is placed.

You may be able to disable Web beacons in email messages by not downloading images contained in the message you receive (this feature varies depending on the email software used on your personal computer). However, doing this may not always disable a Web beacon or other automatic data collection tools in the email message due to specific email software capabilities. For more information about this, please refer to the information provided by your email software or service provider.

If you choose to receive marketing emails or newsletters from Why Not Entertainment, we may automatically collect personal information about you. For example, through Web beacons and personalized URLs embedded in these emails or newsletters, Why Not Entertainment can track whether you’ve opened those messages and whether you’ve clicked on links contained within those messages.

Why Not Entertainment ads on third-party websites From time to time Why Not Entertainment may contract with service providers to place ads on websites owned by third parties. The service providers send cookies from and use Web beacons on these third-party websites. The cookies and Web beacons may enable Why Not Entertainment to collect information about the pages you viewed and the links you clicked.

How We Share Your Information

Why Not Entertainment will not sell, rent or lease your personal information to others except as described in this Statement. Why Not Entertainment may share personal information in the following ways:

Why Not Entertainment may retain service providers and suppliers to deliver products, services and customer solutions you may have purchased from Why Not Entertainment and to assist Why Not Entertainment with marketing and communication initiatives. These providers and suppliers include, for example, credit card processors, providers of customer support, email service providers, automated data processors, fulfillment services providers and shipping agents. Suppliers and service providers are required by contract to keep confidential the information received on behalf of Why Not Entertainment and may not use it for any purpose other than to carry out the services they are performing for Why Not Entertainment.

Except as described in this Statement, Why Not Entertainment will not share the personal information you provide to Why Not Entertainment with non-Why Not Entertainment third parties without your permission, unless to: (i) respond to duly authorized information requests of police and governmental authorities; (ii) comply with any law, regulation, subpoena, or court order; (iii) help prevent fraud or to enforce or protect the rights and properties of Why Not Entertainment or its subsidiaries; or (iv) protect the personal safety of Why Not Entertainment employees and third parties on Why Not Entertainment property.

Circumstances may arise where, whether for strategic or other business reasons, Why Not Entertainment decides to sell, buy, merge or otherwise reorganize businesses. Such a transaction may involve the disclosure of personal information to prospective or actual purchasers, or the receipt of it from sellers. It is Why Not Entertainment’s practice to seek appropriate protection for information in these types of transactions.

Use and Collection of Information by Advertisers and Sponsors

We use third-party advertising companies to serve ads when you visit our site. These advertising companies may collect and use information (not including your name, address, e-mail address or other personal information) about your visits to our site in order to provide advertisements about goods and services of interest to you.

Why Not Entertainment website may contain advertisements, including banner ads and/or links to the websites of advertisers or sponsors. These entities may independently solicit and collect personal information, or send their own cookies to our visitors. Cookies and/or web beacons received with banner ads are collected by 3rd parties serving such advertisements on our site, and Why Not Entertainment does not have access to this information. Please be advised that when you link to or visit an advertiser’s, sponsor’s or others’ website, we may frame the site with our website logo. It is important that you understand that you will be subject to the privacy policy and terms of usage agreement of that 3rd party website operator when you click on a link to their site. We will not be responsible for advertiser or sponsor ads and/or links or the content, activities, information collection, use and disclosure practices of the websites of advertisers and sponsors.

Why Not Entertainment may have entered into partnership and affiliation agreements with other web sites and companies. We may share aggregate information with our partners and affiliates as disclosed above. We may also transfer visitors to these web sites to provide certain features and services. Why Not Entertainment is not responsible for the privacy practices or the content of these partners and affiliates’ web sites.

Links to Non-Why Not Entertainment Websites

Why Not Entertainment website may provide links to third-party websites for your convenience and information. If you access those links, you will leave Why Not Entertainment website. Why Not Entertainment does not control those sites or their privacy practices, which may differ from Why Not Entertainment's practices. Why Not Entertainment is not responsible for the privacy practices or the content of such web sites and companies. We do not endorse or make any representations about third-party websites. The personal data you choose to provide to or that is collected by these third parties is not covered by Why Not Entertainment Privacy Policy. We encourage you to review the privacy policy of any company before submitting your personal information.

Third Party Advertising Disclosures

Why Not Entertainment uses third-party advertising companies to serve some ads when you visit Why Not Entertainment website. These companies may use information about your visits to Why Not Entertainment website and other websites, such as number of times you have viewed an ad (but not your name, address, or other personal information), in order to provide advertisements about goods and services of interest to you.

Children’s Privacy Statement

Why Not Entertainment does not knowingly collect personally identifiable information from children under the age of thirteen and does not target its websites to children under thirteen. If we become aware that we have inadvertently received personally identifiable information from a user under the age of thirteen as part of the site, we will delete the information from our records.

Because we do not collect any personally identifiable information from children under the age of thirteen, we also do not knowingly distribute such information to third parties. We also do not knowingly allow children under the age of thirteen to publicly post or otherwise distribute personally identifiable contact information through the site. We encourage parents and guardians to take an active role in their children’s online activities and interests.

Keeping Your Personal Information Secure

Why Not Entertainment takes seriously the trust you place in us. To prevent unauthorized access or disclosure, to maintain data accuracy, and to ensure the appropriate use of the information, Why Not Entertainment utilizes appropriate physical, technical and administrative procedures to safeguard the information we collect. We take measures to protect the privacy of all information collected over our website. Only employees and supervisors with specific authorization have access to databases containing visitors’ personal information if provided. We offer secure web pages to collect certain kinds of user information and we store certain kinds of data in encrypted form. We follow reasonable technical and management practices to help protect the confidentiality, security and integrity of data stored on our system. While no computer system is completely secure, we believe the measures implemented by Why Not Entertainment reduce the likelihood of security problems to a level appropriate to the type of data involved.

When collecting or transferring sensitive information such as credit card information we use a variety of security technologies and procedures to help protect your personal information from unauthorized access, use, or disclosure. The personal information you provide us is stored on computer systems located in controlled facilities which have limited access. When we transmit highly confidential information (such as credit card number or password) over the internet, we protect it through the use of encryption, such as the Secure Socket Layer (SSL) protocol. Credit card numbers are used only for processing payments and are not used for other purposes.

Protecting Your Privacy

The Platform for Privacy Preferences (P3P) is a new privacy technology developed by the World Wide Web Consortium (W3C). P3P technology can be found within your Microsoft Internet Explorer 6 (IE6) browser and provides you with the ability to make more informed choices about the use of your personal information online. Microsoft IE6 is the first browser to support the new privacy standard. With P3P, you can configure your browser to automatically detect if a website collects personally identifiable information, uses that information to create user profiles, or allows visitors to opt-out of the data collection.

A P3P-enabled browser has preset options from which you can choose. Or you may customize your setting by answering questions such as, what kinds of data are you willing to share and what types of "cookie" files are you willing to accept. As you surf the Web, the software then determines whether your privacy preferences match a site's data collection practices.

The P3P-enabled browser places special emphasis on cookies. A cookie is a piece of text which resides on your computer's hard drive to allow a Web application to respond to you as an individual. By gathering and remembering information about your preferences, the Web application can tailor its operation to your needs, likes and dislikes. With a P3P-enabled browser, you may be able to make selections based on whether you wish to accept various types of cookies such as session (temporary), permanent, within a given domain or outside it (third party), and with or without a special "P3P compact policy" file. A compact P3P policy describes the attributes of a given cookie.

How Long We Keep User Information

We generally keep user data on our server or in our archives for as long as we reasonably need it. We may alter this practice according to changing requirements. For example, we may delete some data if needed to free up storage space. We may keep other data for longer periods if the law requires it. In addition, information posted in a public forum and other publicly-viewable web pages could stay in the public domain indefinitely.

Changes to Our Privacy Policy

We reserve the right to amend this Privacy Policy at any time, for any reason. If we change our Privacy Policy, we will post the revised statement here, with an updated revision date. Users are encouraged to check our site frequently to review the current Privacy Policy in effect.

Questions Regarding Privacy

We value your opinions. If you have comments, questions or concerns about this Privacy Policy, our privacy practices, or your dealings with us, please contact us by writing to:

Your Consent To This Policy

By using Why Not Entertainment website you agree to this Privacy Policy. Our Terms of Use take precedence over any conflicting Policy provision.

Revised April 2010